KeVita Sparkling Probiotic Drink Launches New Lemon Cayenne Cleanse at Whole Foods Market Stores Nationwide

VENTURA, CALIF. (Dec. 18, 2012) Just in time for the New Year, KeVita® is mixing its proprietary culture featuring four strains of live probiotics with lemon cayenne in its newest flavor, KeVita Lemon Cayenne Cleanse. Starting in January 2013, the KeVita Lemon Cayenne Cleanse will be available exclusively at Whole Foods Market stores nationwide.

Offering a healthy and convenient approach to cleansing, KeVita Lemon Cayenne Cleanse is low-calorie and low-glycemic. Lightly sweetened with stevia rather than high-glycemic maple syrup, it has only 10 calories and two grams of sugar per bottle. Organic lemon and a hint of cayenne create a hydrating is a deliciously refreshment.

“KeVita Lemon Cayenne Cleanse is uplifting and refreshing, it complements a wide variety of diets, lifestyles and cleanse programs,” said KeVita Formulator and Co-Founder Chakra Earthsong Levy. “Consumers may enjoy drinking the Lemon Cayenne Cleanse in-between meals.”

With only 10 calories per bottle, KeVita Lemon Cayenne Cleanse will be sold for $2.99 – $3.49 at Whole Foods Market stores nationwide. Competing varieties contain 110 – 180 calories per bottle with a suggested retail price of $8.99.

“Our KeVita Lemon Cayenne Cleanse is an alternative to the traditional high calorie, high sugar master cleanses. We’re pleased to add this new flavor to our product line up,” said KeVita CEO and Co-Founder Bill Moses.

All KeVita drinks feature four complementary strains of probiotics: Bacillus coagulans, L.paracasei, L.plantarum, and L.rhamnosus, combined with KeVita’s signature and proprietary probiotic culture.

For more information please visit www.KeVita.com. To join the KeVita culture visit Facebook at www.facebook.com/KeVitaDrinks or Twitter at www.twitter.com/KeVitaDrinks for inspiration and product giveaways.

 

Media Contacts
Heather Spilsbury      310.564.8623     hspilsbury@blazepr.com
Mandev Khalsa          310.395.5050     mkhalsa@blazepr.com

 

About KeVita
KeVita ® Sparkling Probiotic Drink is delicious vitality in every sip. At the heart of KeVita is its proprietary culture with four strains of live probiotics. KeVita is handcrafted in its own facility in Southern California. Enjoy a variety of low calorie flavors including Coconut, Lemon Ginger and Pomegranate. KeVita is certified organic, non-dairy, non-GMO, gluten free and vegan. Known for its light and refreshing taste, KeVita is the fastest growing brand in the functional beverage category. For more information, visit: www.KeVita.com.

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